Marketing operations in India: what it is and where to start with automation
Marketing operations is the system behind your marketing, not the campaigns themselves. Getting it right saves more time than hiring another person.
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marketing automation
Read more →WhatsApp Business API for marketing in India: a practical overview
WhatsApp is where Indian customers actually are. The Business API lets you reach them at scale, but it works very differently from the consumer app. Here is what you need to know.
Read more →Automation in digital marketing: what Indian businesses should know
Marketing automation is not just for large enterprises. Indian SMBs can benefit significantly, but only if they set it up right. Here is what to know before you start.
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