12 entries in this category.
Every engineering decision in Scheduloo is a version of the same question: invest in infrastructure for a future that may not arrive, or move fast for a present that definitely exists.
After four years of building and maintaining WordPress sites for clients, we have opinions about plugins, and those opinions have saved us from a lot of avoidable problems.
I spent a week inside WordPress.org support forums studying how real users describe problems with plugins, and it changed how I think about documentation.
Building a scheduling tool sounded straightforward until real users started using it in ways we never imagined during development.
We shipped the new webxdevelopers.com on Laravel after seven months of work, and the lessons from that process are worth recording while they are still fresh.
Page speed is a campaign metric. A slow site wastes ad spend directly and measurably.
WordPress core updates sound routine until you have broken a client's checkout on a Saturday morning.
Tracking a lead from a Google Ad to a paid appointment is not a pipeline problem. It is a data architecture problem.
We knew WordPress inside-out, which is exactly why we chose not to use it.
A client site was compromised and the way we found out was that Google flagged it.
UpdraftPlus is fine until it is not, and we found out the hard way.
Elementor got us fast. Custom code made us good. The difference turned out to matter.
