90 entries on engineering, growth, design, and what we've learned building products.
We shipped the new webxdevelopers.com on Laravel after seven months of work, and the lessons from that process are worth recording while they are still fresh.
We stopped selling services and started selling outcomes, and the first meeting finally started feeling like something other than an interview.
Q4 is when Indian e-commerce actually earns the year. Planning it in October is already late.
Page speed is a campaign metric. A slow site wastes ad spend directly and measurably.
We were giving discounts to close deals faster. The clients we attracted were the ones most likely to churn.
You can run perfect campaigns to a perfect landing page and lose the conversion on a form that asks for too much.
The term gets used by every agency that does more than one thing. Here is what it actually requires.
We built an image compression tool for ourselves, cleaned it up, and released it publicly. Here is what that process actually looked like.
When the budget is real but not unlimited, the platform choice matters more than the creative strategy.
We had a LinkedIn presence for three years and it did almost nothing. Then we changed one thing and it started generating real enquiries.
WordPress core updates sound routine until you have broken a client's checkout on a Saturday morning.
Losing a client to an internal hire is not always a failure. Sometimes it means you did your job.
Showing 25–36 of 90 entries
